Interacting Through Technology

Interacting Through Technology

We reinforce your relationships with electronic interaction. New media and online tools are helping us to keep you exposed to your target audiences. We keep up with the changing trends in communications and public relations, which morph into something more exciting every day.

News Release Distribution & Content Placement – With your news, we document it with a news release, article or case study. We strategically place these items in media outlets through pitching or wire distributions. We have subscriptions to wire distribution services with a variety of specialties and price ranges.

Monitoring Coverage and Clip Books – We watch the placement and tone of our clients’ media coverage. We build electronic clip books of coverage over a period of time. This is especially helpful in measurement of messages.

Link Building – We find the best places where you need to be online. While we aim for content placement, we often find great locations for a website link. This is especially supportive for SEO/SEM campaigns.

Social Media Buzz & Notifications – Sometimes social networks are the best place to reach people. For example, let’s see what we can do in today’s hot networks, such as Facebook, LinkedIn or Twitter. (And there are so many more to consider!)

Are your communications and public relations optimized through technology?